In the recent history of the United States, national institutional reform through amendments has largely been stalled while political messaging has been profoundly altered by “celebrity politics.” This paper examines the intersection of institutional reform and celebrity politics through the use of a case study. It explores celebrity Governor Jesse Ventura of Minnesota and his quest to reform Minnesota’s legislature from a bicameral system to a single-house system. The case reveals how celebrity politics have the ability to reinvigorate reform movements but are unlikely to result in their success. Celebrity politics galvanize public interest, create spectacle, and drive attention, all of which can with the right voice bring a reform issue into the public conversation. Yet the features of celebrity politics complicate the backroom negotiating and political compromise necessary to push an institutional reform past the finish line.